Step 1: Define Your Goals
Identify what you want to achieve with your website (e.g., sales, leads) to guide your keyword selection.
Step 2: Use Keyword Tools
Tools like Google Keyword Planner or Ahrefs can help find popular and relevant keywords.
Step 3: Analyze Competitors
Study competitor websites to discover the keywords they rank for.
Step 4: Focus on Long-Tail Keywords
Target specific phrases to attract a more qualified audience.
Step 5: Track and Refine
Monitor performance and adjust your keywords regularly.